indexed

What? Anything not in a box is a cliche?

why is "the box" a circle?

I was... thinking... about this... thing... outside of the box... thinking... nah, I don't get it.

perhaps A and B are switched.

Outside the box is a cliche at this point. Inside the box is a gift. Don't quote me though.

I thought it was "gift boxes are cliche"

This took me a minute but it is very clever :) nice work.

Definitely not the most obvious because it seems to imply two entirely different kinds of boxes, though ironically, it uses the capitalized "The" that persudes us that there must only be one box. I think it just means that gifts are cool and they come inside boxes but that "outside The Box" is a cliche. I do agree, however, with the writer who questioned the use of a circle for the shape of The Box. I hurt myself there. There are just some mental gymnastics I shouldn't try before coffee.

I think she means that gift boxes are passe. Most gifts come in a bag or other elegant (translated: "expensive") wrapping medium. Boxes are just so...pedestrian, it seems.

But I can see how it could also mean that thinking inside the box is on the same level.

Either way, very clever! :)

Hmm, I actually interpret the diagram the opposite of what the commenter above says... in that basically she's saying gift-boxed presents are NOT a cliche. That's why the cliche circle is outside of the boxed gift circle. I.e. boxed gifts are proper, thoughtful presents and are never a cliche (thus the exclamation "Yay presents!" in the title).

Anyway, it seems this diagram is like a Rorscharch test of gift-wrapping!

Gifts that are not in a box, but "outside the box" are cliche you just have to think outside the box.

Overthinking it, guys.

Outside the box is a cliche.
Inside the box is a gift, because gifts come in boxes!

Cute, clever, funny, and SIIIMPLE.

"Thinking outside the box" is a cliche statement, and gifts are inside boxes.

Probably already stated but not that clearly in some cases.